In March of 1962 it was announced that the INRA Magazine that arose like one of the promoters of the “Agrarian, Liberating and Antimperialist Revolution will become now Cuba Magazine, to reflect the deep socialist transformations that happen in our country, Latin American and the world”. As much INRA as its successor CUBA were conceived in their graphic format and journalistic style similar to the internationally well-known LIFE and Paris Match, and for that were summoned the most noted photographers, graphic designers, journalists, writers and Cuban critics; even so many young of them began their careers in the pages of the publication.

For this exhibition were invited several artists that reviewed with admiration the collection of Cuba magazines property of the Studio. The works -photographs, design, literature – were created especially for this exhibition and the museographic design was conceived by Michele Miyares for the space of the Studio and the Embassy. These new pieces dialogue with their predecessors´, or they oppose to it trying to modernize their contents, or they recreate faithfully and respectfully those authors in which they found resemblance. They discovered during the curatorial process a very important chapter in the recent History of Cuba and its art. Then they were asked on their opinions about the magazine and they coincided that if Cuba magazine had maintained the same integrity of yesterday, they were gladly be members of its staff.